SMTP services make sending emails to your users and customers from your website safe and easy. Emails are important for your website and its users to talk to each other. So, ensuring that your users’ emails are sent and received correctly is important. You can perform this with the assistance of SMTP services. This article will look at the best SMTP services for email marketing.
Why Are SMTP Services Important?
Simple Mail Transfer Protocol is what SMTP is short for. It is the standard way to send emails or electronic messages. It uses proper authentication, which makes it more likely that your emails will get to the right place. If you have a website, you may have set up emails sent automatically when users do something on your site.
For instance, when they sign up for a new account, change their password, buy something, etc. But your transaction-oriented emails like these may not be getting to the users’ inboxes very often. And because you’re not talking to them, you might be losing money. Your email system is not set up right, which is the main cause of this problem.
For example, if you use WordPress, the problem happens because most web hosts do not have the fallback PHP mail function set up correctly. So, the best method to solve this problem is to get an SMTP service that takes care of email authentication for you. So, let’s look just at the best SMTP offerings for email marketing that works.
What Are The 8 Best SMTP Services?
As you already might know that there are plenty of SMTP service providers available worldwide. There might be some confusion in terms of picking one of the best SMTP service providers. So, Here is a list of the 8 Best SMTP Services you can consider:
One of the best SMTP services for email marketing that you can use is SMTP.com. It has been almost 22 years, and over 100,000 businesses, including Best Buy and T-Mobile, trust it. SMTP.com makes it easy to send and track many emails while ensuring they arrive quickly.
The service ensures that your transactional emails arrive quickly in your subscribers’ inboxes. SMTP.com has an add-on called Reputation Defender that checks the health of your email list, stops ISPs from blocking your emails, and ensures that your emails get to the right people. You can quickly set up SMTP.com because it works well with popular platforms like WordPress.
It also makes sending messages safe with SSL encryption and stops spam. Besides that, the service offers customer support 24 hours a day, seven days a week, and detailed data analysis reports that show how well emails are delivered and how many people click on them.
Sendinblue is one of the best SMTP services for email marketing and one of the most popular email services in the world. It has an SMTP email account for both transactional emails sent by the user and mass email campaigns. Also, it gives your powerful business tools for SMS marketing and live chat. And they provide the best SMTP server free.
With Sendinblue, you can send your users or subscribers both transactional and targeted marketing emails. It gives you a reliable SMTP server for your work emails and is backed by a team of experts to ensure emails get to the right place. Sendinblue integrates effectively with WordPress and other marketing platforms, such as OptinMonster, Web Analytics, and many others. It is commonly popular for SMTP email marketing on a low budget.
Mailjet is yet another popular SMTP provider. It is made for fast-moving teams that want a full email marketing solution. It has an email builder that is easy to use and lets you make responsive, attractive emails with just a few clicks. Mailjet has a free SMTP server that lets you send many emails because it has a strong infrastructure for delivering them.
Mailjet makes it easy to set up an SMTP server. You can also connect any system to the SMTP service. And since there are many ports to choose from, you have more freedom to choose the one that works best for your client or ISP. You can also protect your emails with TLS or SSL encryption.
Mailgun is an SMTP provider for developers that is very powerful. It has a strong infrastructure for sending emails so that you can send millions of transactional and majority emails with a higher delivery rate. Mailgun is easy to use with a WordPress site. The popular SMTP plugin WP Mail SMTP lets you connect Mailgun to your WordPress site without trouble. Mailgun is a very scalable SMTP service. But it’s hard to use for people who are just starting.
SendGrid is a well-known and one of the best SMTP services for email marketing that you can use. It lets you confidently send and make newsletters, promotions, shipment notifications, password resets, and all other kinds of emails. SendGrid is easy to use, so it’s simple to connect to their email API and send an email to the inbox.
Also, it lets you verify your domains and gives you a dedicated IP address to ensure your emails get to the right people. The SendGrid SMTP relay service is easy to set up and use with WordPress and other platforms. You can also use the free WP Mail SMTP plugin to connect your WordPress site to SendGrid.
Amazon SES, or Amazon Simple Email Service, is a cloud-based email sending service that can send many emails. It’s a product of Amazon Web Services, the top company for cloud computing services. The Amazon SES has a powerful SMTP interface that can send many emails without any problems.
It has features like spam detection, dedicated IP addresses, and a notoriety dashboard to help you improve your sender reputation. So, you can send transactional messages and advertising newsletters and confidently receive emails. Its strong design ensures that your emails aren’t sent to the spam folder.
Google’s G Suite is a set of business apps for getting work done. It gives your business a professional email account, online storage, a calendar, and more. You can send emails to your customers through Google’s SMTP servers using this SMTP provider. With the WP Mail SMTP, it’s easy to connect Gmail SMTP to WordPress. But because you can only send 2000 emails daily, it’s only good for small businesses.
Postmark is one of the best SMTP service providers you can find. It delivers emails quickly and is easy to use. Postmark is good at transactional emails, which is one of the things that makes it stand out. So, this means you get top-notch security and thorough analytics. It has three servers in the United States, one in Singapore, and one in Amsterdam.
We hope you enjoyed our article on the best SMTP services for email marketing. We know that it can be a tough decision to choose the right SMTP providers for your business, and we hope that this list has helped you narrow down your search so you can find the right one for your business. If you have any other questions about the best SMTP service providers, please don’t hesitate to contact us anytime!
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